Written by Clay Collins on his inspiring blog www.financeyourfreedom.com/blog/
Read the full post here: http://www.financeyourfreedom.com/blog/it-is-your-fault/
One of the most “successful” phrases in the history of direct sales copywriting is this: “it’s not your fault.”
Fortunes have been made with this phrase.
Billions of dollars have been collected by telling people that their obesity, their poverty, their unhappiness, their dysfunctional relationship patterns aren’t their fault (and then selling them the “cure” that can fix everything).
There are all kinds of reasons why you don’t follow your deepest purpose.
Let’s see . . .
- Your passion might a require a large commitment of time and money (and and then fail)
- There’s uncertainty in starting a venture or launching a product
- You might fail and look like a loser in front of your spouse, children, and family (who didn’t think you’d make it in the first place)
- You’re afraid that if you follow your passion, you won’t be able to feed and house your family
- You’re afraid it’s going to take a LONG time before you reach profitability
- You don’t want to be in your mid-forties, driving a shitty car, and living in two-bedroom apartment with your family
- You’re afraid that you’ll end up a bum in the street, destitute, and in debt with no savings, no food, and no health insurance
- You’re afraid that you’ll be left out in the cold with no security
- You’re afraid that if you leave your job and start doing what you were born to do, that it will flop and you’ll have to re-enter the job force in a bad economy and that you’ll won’t be able to compete with younger guys who learn faster and will work for less money
- You’re afraid you’ll lose your house
- You’re scared about having enough money for retirement
Well, I have news for you. . .
. . . you might not have unlimited money, but you do have unlimited resources.
Your time IS now…..
Great stuff! Read the full article at http://www.financeyourfreedom.com/blog/it-is-your-fault/